Graphic Designer
Info
Playground
Work
Between Being & Nothingness
Book design/Exhibition
Mistify
Branding/Packaging/Business strategy
Mid–Autumn Festival
Event/Visual identity
©2024 Avantika Wu
Graphic Designer
Info
Playground
Work
Between Being & Nothingness
Book design/Exhibition
Mistify
Branding/Packaging/Business strategy
Mid–Autumn Festival
Event/Visual identity
©2024 Avantika Wu
Hi from Avantika
My full Chinese name is Yajing Wu, and I go by “Avantika”.
In my life, I've had many hobbies: fencing, swimming, skating, flute, piccolo, piano, painting, and more. Each hobby led me to new worlds of expression, but painting was my favorite. When I held the brush, mixed colors, and drew lines, I realized I was shaping not just an image on the canvas but the beginning of my future. This journey of art and expression led me to discover graphic design, allowing me to combine my love for aesthetics with purposeful storytelling.
I'm Avantika Wu, a graphic designer captivated by the synthesis of translating ideas into tangible visual forms that silently resonate with the audience. It's a privilege to have found my calling in graphic design amidst a broad spectrum of interests.
Full résumé
Education
09/2023–Present
ArtCenter College of Design, Pasadena, CA
Candidate for Master of Fine Arts in
Graphic Design
01/2021–05/2023
Pratt Institute, Brooklyn, NY
Bachelor of Fine Arts in Communication (Graphic Design)
09/2019–12/2020
School of Visual Arts, New York City, NY
Classes in Graphic Design and general education
Recognition
ArtCenter Student Gallery Summer 2024
“Nexis” font Design
H. C Andersen Art 2022
“Hallucination” dynamic poster series (Silver Award)
“Space” conceptual modeling (Silver Award)
Singapore Art Design Competition 2022
“Utopia” conceptual modeling (Bronze Award)
“Burn After Read” handmade (Bronze Award)
Forth Global Art Creation "EACE" 2022
"Set Me Free” series of handmade (Silver Award)
International Trend Culture Design 2022
“Volcano” font design (Bronze Award)
“You are still you” branding design (Bronze Award)
Pratt Institute GPA Awards
Dean’s List 01/2021–05/2021
President’s List 09/2021–05/2023
Pratt Institute Undergrad Merit-Based Scholarship
01/2021–05/2023
Experience
06/2023–08/2023
Burson Cohn & Wolfe
Graphic Design Intern
Worked with the team to carry out branding design for the Eifini brand and designed branding and marketing materials for clients. Developed concepts, including preliminary brand research, presentation deck design, and editorial design. Designed logos, packaging hang tags, and patterns.
06/2022–08/2022
Beijing Insight Technology Co., Ltd
Creative Design Department, Graphic Design Intern
Designed brand identity for “Roche” Rozlytrek (entrectinib) product listing. Designed visual identity and brand event planning for the “Novo Nordisk” mid-year conference and “Johnson & Johnson” first anniversary of the establishment of self-care.